Follow these actions
Set your site title
In Settings → General, use a clear site title and a short tagline that describes the website.
Review page headings
Give each page one clear main heading. Use subheadings to break up longer sections.
Choose readable URLs
Review Settings → Permalinks. Use a readable post-name style rather than numeric links, then save.
Describe useful images
In each image block, write alt text that conveys the image’s purpose when it matters to understanding the page. Decorative images can have empty alt text.
Review privacy
State what data your site collects, such as messages, analytics, or mailing-list signups. Match the policy to your actual tools.
Connect search tools later
Once the site is public, verify it in Google Search Console if you want search reporting. An analytics tool is optional.
Before you move on
Each key page has a useful heading.
My URLs are readable.
My privacy information reflects what the site actually does.
Your progress is saved on this device.